Orijen

Developed in Canada, ORIJEN petfood is crafted with purpose and born from our
commitment to mirror the diet nature intended dogs and cats to eat. Inspired by their dog
Lucky, Champion Petfoods’ founder’s son Peter Muhlenfeld and his wife were watching
Lucky play and discussing what they would feed him if they could build the best pet food
possible. The answer they came up with was very simple: to feed Lucky according to his
biological eating anatomy. For meat eaters that means fewer carbohydrates and higher
amounts of protein from diverse quality animal sources. The sheer abundance and
diversity of meats is still groundbreaking today, bringing the absolute best to dogs and
cats to help them achieve their full potential.
ORIJEN pioneered Biologically Appropriate food and WholePrey nutrition. That is why fresh
or raw meat, poultry, fish, and nutrient-rich organs are always the first FIVE ingredients
in ORIJEN. Our inclusions of various protein-rich parts of prey animals are carefully
balanced along with other fresh and raw ingredients to provide pets with peak nutrition,
optimal nourishment and ultimate flavor.